Beach Walk 676 – What’s the Opportunity?

August 17, 2008 | Tags: , , , , , , , , , , |

We had a last minute change of plans recently. At first I found it very disorienting. Then Shane helped me by asking, “What’s the opportunity here?” And that single question opened up a whole new way of looking at things. We don’t always know best ahead of time; sometimes “even better” shows up unannounced.

Hawaiian Word:
Manawa kūpono: opportunity

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Beach Walk 659 – Taking Both Sides

July 9, 2008 | Tags: , , , , , , , , , , , , |

Do you ever give someone a compliment about something newish, and they come back with something like, “Oh, I guess that means you thought the way it used to be sucked.” Or when I did the show on Get a Dog and a few men said, “Whoa, dogs are now better than men?” No dear people! I simply like to enjoy all sides, to appreciate change, without dredging up a comparison factor to the previous iteration. We are also deep into politics season in USA; lots of discussion about moving to or away from the center. Just remember, how you fight can affect things for a long time to come.

Hawaiian word:
ʻO kāua pū: you and I both

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Beach Walk 577 – A Special View

January 25, 2008 | Tags: , , , , , |

I had so much fun today speaking at the Hawaii Advertising Federation conference.

One of the key messages was about using web 2.0 technology to listen and talk to your “users” – your customers, your audience. One of the main reasons why is because their view of the situation is different from the one inside the company walls. By coincidence, we were on our way home and stopped to take in this beautiful just north of Makapuʻu Point.

Hawaiian Word:
ʻIkena: view

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